ANALYSIS OF RELIGIOUS TOLERANCE IN THE TRADITION OF “WAR TAKJIL” IN THE MONTH OF RAMADAN: A CASE STUDY OF @EVELYNHUTANI'S TIKTOK CONTENT

Abstract

The tradition of “War Takjil” during the month of Ramadan in Indonesia has evolved into a unique cultural phenomenon that symbolizes religious tolerance and social solidarity. This study explores the representation of interfaith harmony through the TikTok content of @evelynhutani, a non-Muslim Chinese-Indonesian content creator whose humorous yet meaningful videos about the takjil-sharing tradition have gone viral. Using a qualitative research method, this study analyzes content narratives, visual elements, and user responses to understand how messages of togetherness and tolerance are conveyed and received on digital platforms. The results show that the War Takjil tradition is not only a moment of sharing food but also a reflection of inclusive values that bring together individuals of different faiths. Through entertaining and relatable storytelling, @evelynhutani’s content successfully breaks religious boundaries and fosters a spirit of mutual respect. Social media, especially TikTok, proves to be a powerful tool for promoting interreligious dialogue in informal yet effective ways. Audience interactions reveal a strong public appreciation for such content, indicating that positive, humorous digital expressions can foster empathy and coexistence in a multicultural society. Furthermore, War Takjil activities contribute economically by supporting small local businesses during Ramadan. This research confirms that simple, everyday actions such as distributing takjil can become meaningful moments of unity. The study suggests that similar content creation approaches and interfaith collaboration in digital media should be encouraged to promote tolerance, inclusivity, and social harmony in diverse societies like Indonesia.